Inspired Entertainment Expands Partnership With Fanduel To Enter Four Significant Regulated Markets In North America
Inspired Entertainment Inc., a flagship B2B supplier of gaming systems, solutions and content based in New York, is pleased to reveal the expansion of its alliance with FanDuel, a flagship iGaming firm in North America, also based in New York, to debut top online gaming content in four important North American regulated markets such as Michigan, Pennsylvania, Ontario and most recently New Jersey, according to the official press release of Inspired.
Goals of the extended partnership:
The main reason for extending the alliance is Inspired’s desire to extend its presence in the aforementioned 4 markets and introduce its iGaming content to a brand-new audience. Examples of this visually appealing portfolio of online content that includes different mechanics and themes, which will be hosted on Fanduel’s platform, are: Scarab Fortunes Win & Spin™, Gold Cash Free Spins™, Big Fishing Fortune™ and Big Spin Bonus™ in addition to others.
Commenting on the partnership, Vice President of Interactive at Inspired, Claire Osborne, said: “We are thrilled to be expanding our partnership with FanDuel. It has been a pleasure collaborating with the FanDuel team to expand our global reach and increase our brand exposure among its player-base. Each of the four jurisdictions remain very important growth markets for us, and having a strong presence there via FanDuel is a major landmark. Our games are innovative, fun, and highly engaging, as well as suitable for a broad range of player tastes and preferences. We plan to grow our partnership with FanDuel by providing them with more of our premium online and mobile games in the coming months.”
Slot portfolio improvement:
On the other hand, the newest, premium slot content from Inspired will improve Fanduel’s portfolio of slots with titles that are already popular among players. In addition, it will enjoy the popularity that comes with combining its portfolio with top content created by Inspired that is fully customized and tailored to meet its needs and expectations, which means that in the future we can expect the company to further strengthen its presence across the North America as one of the leaders and expand its portfolio. It will also improve player commitment by adding new, unseen content to its portfolio.
Also commenting on the partnership, FanDuel’s Managing Director Casino, Asaf Noifeld, commented: “Our focus continues to be on offering our players a choice of games from the world’s leading suppliers and on providing the best iGaming product experience on the market. We’re thrilled to be expanding our partnership with Inspired to offer their best-in-class game titles and grow our player-base across all four jurisdictions, and we look forward to deploying additional innovative content in the coming months.”
